- Some desserts are delicate.
- Others are remembered for their depth.
- Kadum Payasam belongs to the second kind.
ABOUT
Vishnu Bhavan Kadum Payasam
Deep Jaggery Sweetness. A Familiar Kerala Celebration.
Built around jaggery, rice and coconut, with ghee and warm spices adding richness and aroma, Kadum Payasam carries the unmistakable character of a traditional Kerala sweet.
Vishnu Bhavan Kadum Payasam brings that experience into a convenient frozen, ready-to-heat format — making a deeply familiar dessert easier to serve whenever the occasion calls for it.
Rich sweetness. Traditional character. Modern convenience.
Product at a Glance
Product Type
Frozen Ready-to-Heat Dessert
Cuisine
Kerala / South Indian
Dish
Kadum Payasam
Brand
Vishnu Bhavan
Net Weight
450 g*
Primary Ingredients
Jaggery, Rice, Coconut, Ghee, Cardamom & Cumin
Serving Style
Warm or as recommended on pack
Preparation
Thaw before use
Storage
Frozen
Food Preference
VEGETARIAN
Country of Origin
INDIA
Manufactured By
01 WHAT IS KADUM PAYASAM?
A Rich Kerala Jaggery-Based Dessert
Kadum Payasam is a Kerala-style sweet preparation with a deep flavour profile built around jaggery, rice and coconut.
The jaggery provides its characteristic dark sweetness, while rice gives body and coconut adds a familiar Kerala richness. Ghee, cardamom and cumin contribute further layers of flavour and aroma.
Payasam has long held an important place in Kerala's festive food culture, appearing at celebrations, family occasions and traditional meals.
For someone tasting Kadum Payasam for the first time, expect a richer, more jaggery-forward character than a milk-led payasam.
For someone who already knows it, the flavour needs very little introduction.
02 A DESSERT WITH A STORY
More Than the Last Course
In Kerala, payasam is closely connected with hospitality, celebration and the pleasure of sharing a meal.
A festival. A family gathering. A traditional feast. A special day at home.
In Kerala, payasam is closely connected with hospitality, celebration and the pleasure of sharing a meal.
Different varieties of payasam bring different ingredients and textures to the table, but each carries a sense of occasion.
Kadum Payasam stands apart through the deeper sweetness of jaggery and the familiar presence of coconut and warm spices.
For families living away from Kerala, such flavours can make a celebration feel a little closer to home.
Vishnu Bhavan Kadum Payasam is created to make that traditional experience easier to serve in today's kitchen.
03Rich. Jaggery-Forward. Warmly Aromatic.
What Does Kadum Payasam Taste Like?
Kadum Payasam has a deep sweet character led by jaggery, balanced by rice and coconut, with ghee adding richness.
Taste
Deep, sweet and jaggery-forward, with coconut and warm spice notes.
Texture
Rich and spoonable, with rice contributing body to the dessert.
Aroma
Jaggery, coconut, ghee, cardamom and cumin create a warm, distinctly traditional aroma.
Best Enjoyed
Prepare and serve according to the instructions printed on the pack.
04 What's Inside?
Ingredients & Allergen Information
Every pack begins with carefully selected ingredients chosen to deliver the authentic taste and quality Vishnu Bhavan stands for.
Simple ingredients, thoughtfully prepared to bring a traditional favourite to your table.
Ingredients
The current Vishnu Bhavan product page lists:
- Jaggery
- Rice
- Coconut
- Ghee
- Cardamom
- Cumin
The final website ingredient declaration should always reproduce the complete approved ingredient statement from the applicable product pack, including additives or sub-ingredients where legally required. Ingredient formulations and declarations can differ between markets.
Allergen Information
The website's formal allergen declaration should not be inferred from the ingredient list alone.
Official Allergen Declaration
- Contains: insert approved allergen declaration
- May contain: insert if applicable
- Facility also handles: insert verified info
Always refer to the product packaging applicable to your market for the latest ingredient and allergen information.
05Nutrition Information
What's in Every Serving?
| Nutrient | Per 100 g | Per Serving |
|---|---|---|
| Energy | to verify | to verify |
| Protein | to verify | to verify |
| Carbohydrate | to verify | to verify |
| Total Sugars | to verify | to verify |
| Added Sugars | to verify | to verify |
| Total Fat | to verify | to verify |
| Saturated Fat | to verify | to verify |
| Trans Fat | to verify | to verify |
| Dietary Fibre | to verify | to verify |
| Sodium | to verify | to verify |
Serving Size : to verify · Servings Per Pack : to verify
06From Freezer to Table
How to Prepare Vishnu Bhavan Kadum Payasam
The preparation traditionally associated with payasam is already taken care of, leaving only simple heating before serving.
01
Thaw
Thaw the desired amount of Kadum Payasam to room temperature according to the instructions on the pack.
02
Transfer
Place the thawed product in a microwave-safe bowl.
03
Heat
Microwave on high for approximately 1–2 minutes, following the instructions applicable to your product pack and microwave.
04
Serve
Stir carefully, check the serving temperature and enjoy.
Then there is only one thing left to do.
Enjoy it.
A SMALL NOTE MAKES A BIG DIFFERENCE
Before You Heat
For the best possible experience:
- Thaw only the required quantity.
- Use according to the instructions printed on the pack.
- Do not refreeze the thawed product.
- Keep the remaining frozen product under the storage conditions stated on the pack.
- Do not refreeze once the product has been thawed.
Preparation instructions may differ between markets or SKUs. Always follow the instructions printed on your pack.
07HOW TO SERVE KADUM PAYASAM
Serve It Your Way
Kadum Payasam is at home at the end of a traditional Kerala meal, but it does not need a formal occasion.
It is especially suited for occasions such as:
Onam Sadya
Vishu Celebrations
Family Gatherings
Traditional Kerala sweet making
Festive occasions
Tea-time treats
Celebrations & get-togethers
Any Regular Day
08KADUM PAYASAM & KERALA CELEBRATIONS
A Deeper Sweetness for the Festive Table
Payasam is one of the most recognisable sweet traditions associated with Kerala feasts and celebrations. Jaggery-based varieties bring a deeper colour and flavour to the table, complementing the many savoury dishes of a traditional meal.
Kadum Payasam's combination of jaggery, rice and coconut gives it a character that feels especially at home within Kerala's festive food culture.
09Tradition Made More Convenient
Why Vishnu Bhavan Kadum Payasam
Familiar Kerala Flavours
Jaggery, rice, coconut, ghee and warm spices create the product's traditional flavour profile.
Ready When the Occasion Arrives
The frozen format reduces the preparation normally required to make a payasam from the beginning.
Easy to Prepare
Thaw, transfer to a microwave-safe bowl, heat according to the pack instructions and serve.
Made for Today's Kerala Kitchen — Wherever That Kitchen Is
Whether close to Kerala or far away, Vishnu Bhavan is created to make familiar food experiences more accessible.
Backed by a Food Legacy
Vishnu Bhavan is part of the continuing food journey of the Vishnu Namboothiri Group.
10STORAGE INSTRUCTIONS
Keep It Ready for When You Need It
Product Format
Frozen
Required Storage Temperature:
[INSERT EXACT TEMPERATURE]
Shelf Life
[INSERT VERIFIED SHELF LIFE]
After Thawing
Follow the instructions printed on the product pack.
After Opening
[INSERT VERIFIED INSTRUCTION]
Refreezing
Do not refreeze the thawed product.
Best Before
Refer to the date printed on the package.
Maintaining the recommended frozen storage conditions is important for preserving product quality.
Some tastes stay with you long after the meal is over.
Kadum Payasam may remind one person of a traditional Kerala feast. Someone else may remember family gatherings, festive afternoons, and the unmistakable aroma of payasam being prepared in the kitchen.
For another family, it may simply be the sweet ending everyone looks forward to. And for someone living far away from Kerala, that familiar taste can bring back memories of celebrations, people and places close to the heart.
A cherished tradition. A familiar sweetness. A little taste of home.
Vishnu Bhavan Kadum Payasam — a taste rooted in Kerala, ready for wherever you call home.
11Frequently Asked Questions
Common Questions
What is Kadum Payasam?
Kadum Payasam is a Kerala-style sweet dessert with a rich flavour profile. Vishnu Bhavan's current product information lists jaggery, rice, coconut, ghee, cardamom and cumin.
What is Vishnu Bhavan Kadum Payasam made from?
The current product page lists jaggery, rice, coconut, ghee, cardamom and cumin. Always check the pack for the complete approved ingredient declaration.
What does Kadum Payasam taste like?
It is rich and jaggery-forward, with coconut, ghee and warm aromatic notes from cardamom and cumin.
How do I prepare Vishnu Bhavan Kadum Payasam?
The current instructions say to thaw the desired amount to room temperature, transfer it to a microwave-safe bowl and microwave on high for approximately 1–2 minutes.
Do I need to thaw it before heating?
Yes. The current product instructions specify thawing the desired amount to room temperature before heating.
Can I microwave it?
Yes. The current product instructions specify microwave heating for approximately 1–2 minutes after thawing.
Can I refreeze Kadum Payasam after thawing?
No. The current product instructions state that thawed product should not be refrozen.
Is Vishnu Bhavan Kadum Payasam vegetarian?
Confirm the official vegetarian classification from the approved packaging for the applicable market before publishing the claim.
Does it contain milk?
Milk is not listed in the short ingredient list currently shown on the product page, but allergen status must be taken only from the approved pack declaration.
Does it contain nuts?
Do not infer nut-free status from the short ingredient list. Refer to the exact approved allergen declaration on the applicable product pack.
Is it gluten-free?
Do not determine gluten-free status from the ingredient list alone. Publish this claim only if specifically verified and approved by the manufacturer.
What is the net weight?
Insert the verified net quantity from the approved pack for each market/SKU.
How should I store it?
It is a frozen product and should be stored according to the exact temperature and storage instructions printed on the package.
What is the shelf life?
Use the approved shelf-life information for each market/SKU and refer customers to the best-before date on the pack.
Where can I buy it?
Availability varies by country and retailer. Publish only verified retailer or distributor information.
Is it available outside India?
Vishnu Bhavan has expanded into international markets, but availability of Kadum Payasam specifically should be confirmed for each country.
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Recommended Reading
Discover More About Kadum Payasam
What Is Kadum Payasam? A Guide to Kerala's Jaggery Dessert
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Why Payasam Is Important in Kerala Celebrations
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Jaggery in Kerala Cuisine: Flavour, Tradition and Festive Foods
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Milk Payasam vs Jaggery Payasam: Understanding Kerala's Sweet Traditions
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A Beginner's Guide to a Traditional Kerala Sadya
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Traditional Kerala Desserts You Should Know
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Where Is Vishnu Bhavan Available?
Kerala Flavours Travelling Beyond Kerala
Vishnu Bhavan's frozen-food journey is taking the flavours of Kerala into international markets.
The brand has established a presence across countries including:
- United Kingdom
- United States of America
- Australia
- Canada
- New Zealand